{"id":12727,"date":"2023-10-23T11:49:09","date_gmt":"2023-10-23T14:49:09","guid":{"rendered":"https:\/\/www.letsmarketing.com.br\/?p=12727"},"modified":"2023-10-23T11:49:09","modified_gmt":"2023-10-23T14:49:09","slug":"como-usar-o-remarketing-na-advocacia","status":"publish","type":"post","link":"https:\/\/www.letsmarketing.com.br\/en\/como-usar-o-remarketing-na-advocacia\/","title":{"rendered":"Como usar o remarketing na advocacia"},"content":{"rendered":"<h1 style=\"text-align: center;\">Remarketing e Direito<\/h1>\n<p style=\"text-align: center;\"><strong>\u00c0s vezes parece que as redes sociais leem nossa mente, n\u00e3o \u00e9 mesmo?<\/strong><\/p>\n<p style=\"text-align: center;\"><strong>Por exemplo, voc\u00ea j\u00e1 deve ter recebido um <em>post<\/em> patrocinado, na sua <em>timeline<\/em>, sobre um assunto que lhe havia interessado pouco antes.<\/strong><\/p>\n<p style=\"text-align: center;\"><em>Por <a href=\"https:\/\/www.linkedin.com\/in\/marketingjuridico\/\">Willian Fernandes<\/a><\/em><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-12778 size-full\" src=\"https:\/\/www.letsmarketing.com.br\/wp-content\/uploads\/2023\/10\/darts-102919_640.jpg\" alt=\"\" width=\"640\" height=\"427\" \/><\/p>\n<p>Entre as diversas explica\u00e7\u00f5es para isso est\u00e1 a estrat\u00e9gia de <em>\u2018remarketing\u2019<\/em>, que consiste em impactar um poss\u00edvel cliente mais de uma vez, a fim de buscar convert\u00ea-lo em <em>lead<\/em> na segunda ou terceira tentativa.<\/p>\n<p>Os escrit\u00f3rios de advocacia que buscam tornar suas estrat\u00e9gias de marketing digital ainda mais sofisticadas podem se valer dessa estrat\u00e9gia.<\/p>\n<p>Uma forma \u00e9 conectar o site do seu escrit\u00f3rio com o pixel devido do Meta. Com essa configura\u00e7\u00e3o, um profissional de marketing pode configurar campanha para que um post patrocinado impacte, no Instagram, quem visitou seu site nos \u00faltimos dias.<\/p>\n<p>No Google Ads, tamb\u00e9m \u00e9 poss\u00edvel atuar de forma semelhante, seja nas \u2018redes de busca\u2019 ou nas \u2018redes de display\u2019. E a estrat\u00e9gia pode ser usada para aumentar convers\u00f5es ou engajamento de uma p\u00e1gina espec\u00edfica de seu site ou da sua <em>landing page<\/em>, trazendo o visitante de volta para o contato virtual com seu escrit\u00f3rio.<\/p>\n<p>As possibilidades s\u00e3o diversas e podem atingir objetivos diversos como conquistar seguidores e engajamento at\u00e9 daqueles contatos que chegaram a pedir uma proposta de honor\u00e1rios para seu escrit\u00f3rio, mas que por motivos diversos n\u00e3o a assinou.\u00a0 Ou, ainda, dar um \u2018empurr\u00e3ozinho\u2019 nos contatos que chegaram a visitar seu site mas acabaram n\u00e3o fazendo o contato. At\u00e9 mesmo para aumentar o tr\u00e1fego internacional do seu site, se trata-se de um escrit\u00f3rio com atua\u00e7\u00e3o em transa\u00e7\u00f5es cross-border ou casos multijurisdicionais, por exemplo.<\/p>\n<p>Procure o consultor de marketing que lhe atende e discuta possibilidades.<\/p>\n<p>Fale com a LETS Marketing: <a href=\"mailto:contato@letsmarketing.com.br\">contato@letsmarketing.com.br<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Entre as diversas explica\u00e7\u00f5es para isso est\u00e1 a estrat\u00e9gia de \u2018remarketing\u2019, que consiste em impactar um poss\u00edvel cliente mais de uma vez, a fim de buscar convert\u00ea-lo em lead na segunda ou terceira tentativa.<\/p>\n","protected":false},"author":1,"featured_media":12464,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8,7],"tags":[15,57],"class_list":["post-12727","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-pt","category-negocios-pt","tag-marketing-juridico","tag-remarketing"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - 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